MarketView

Up to date information about your customers and competitors.

  • Run your business with regular updates on customer buying and competitor sales
  • Make the most of marketing spend by understanding more about your customers
  • Quickly see the effects of your marketing tactics on sales and customer groups

More detail

If your business has a good number of customers who pay by credit or debit card, BNZ MarketView can give you the information you need to develop a competitive edge. You’ll get reports1 that make it easy to compare the transactional behaviour and demographic profile of your customers against those of your competitors. With our partner, Marketview Ltd, we’ve been providing this information to New Zealand businesses since 2001. No other bank offers this powerful tool.

Create your competitive edge with MarketView

BNZ MarketView's information is based on the activity and profiles of BNZ cardholders. Naturally, the privacy of these people and their households is maintained2. With our high market share, this group is a good representation of the New Zealand consumer population. This means you can use3 BNZ MarketView to help you:

  • Monitor market share
  • Understand your customers, where they come from and how and when they spend
  • Measure the effectiveness of your marketing
  • Benchmark your performance
  • Identify new opportunities
  • Understand your share of wallet - how much of your customers’ spending on the things you sell, is with you

It’s easy to set up and use

  • Through an easy application process, you describe the market your reports will cover4
  • You choose the reports you want and how often you want them
  • Your reports will then be emailed to you as PDF files
  • You can pay for MarketView by direct debit to BNZ, so it’s quick and easy

Small print

  1. MarketView reports are protected by the copyright and trademark laws. No part of the reports can be reproduced or copied in any form or by any means without the permission of BNZ. Any reproduction is a breach of intellectual property rights and could subject you to civil and criminal penalties.
  2. No personal or household data is shown or can be derived, thereby maintaining the privacy of end customers.
  3. While every effort has been made in the production of MarketView reports, BNZ and Marketview Limited are not responsible for the results of any actions taken on the basis of the information in the reports and expressly disclaim any liability to any person for anything done or omitted to be done by any such person in reliance on the contents of this report and any losses suffered by any person whether direct or indirect, including loss of profits.
  4. There are limitations to setting up your competitive market.

BNZ MarketView is subject to terms and conditions and fees and charges will apply.