Richard Benton - Mapping your business future

This Article was posted on 07.10.10 in Growth and Managing

Richard Benton from the International Antarctic Centre talks to Glen Senior from The Small Business Company Small Business Company about defining his vision for his business and how he sticks to the plan and keeps his staff involved. (8.3 Mb audio file)

Richard describes his own business road map – a one-page document summarising his vision into a one-line “big, audacious goal”, and then detailing how long it will take to reach that goal, and the tools needed along the way.

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Also discussed is the need for shared vision based on team input, regularly engaging with your staff as people, and tailoring the stepping stones toward your vision to your specific business.

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